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Models to inform and automate decisions, linking intelligence and action
What is Data Analytics?
Data Analytics allows companies to digitally transform their business and corporate culture, becoming more effective in decision-making processes. Going beyond traditional KPI monitoring and reporting to find hidden patterns in data, algorithm-driven organizations are the new innovators and business leaders. By moving the paradigm beyond data to connect insights with action, companies are able to create personalized customer experiences, build connected digital products, optimize operations and increase employee productivity.
Data Analytics applies to all industries, including financial and insurance services, manufacturing, energy, transportation, travel and logistics, healthcare and others, and can help predict and manage outages, optimize routes, provide proactive customer service, make intelligent cross-bidding, predict impending equipment failure, manage inventory in real time, optimize pricing, and prevent fraud.